Oct 8, 2009
By:Marty Whitford
RISE President Allen James announces his pending retirement and unveils the organization?s "Debugging the myth" Web site.
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Highest value versus lowest price? There’s no comparison. Even in a recession, superior value wins the long-term customers almost every time.
Oct 1, 2009
By:Marty Whitford
Sell value, not price, to grow profitably in any economy — even in this 'Great Recession.'
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Oct 1, 2009
By:Marty Whitford
SmartMoney's lazy, cookie-cutter approach to investigative journalism recently smeared landscape and lawn care professionals with its dirty, broad brush.
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Sep 1, 2009
By:Marty Whitford
No matter the day's obstacles — at work or home — we owe it to our loved ones to cherish "The Gift" — to show gratitude throughout today, for today, by truly living in the moment.
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Aug 1, 2009
By:Marty Whitford
Obtain and use your customers' e-mail addresses to enhance sales today — before your competitor does.
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Aug 1, 2009
By:Marty Whitford
Playing the odds, landscapers move more marketing bets from print telephone directory ads to their Web sites, SEO, e-news and pay-per-click spots.
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Jul 1, 2009
By:Marty Whitford
Blue-collar jobs serve as the backbone of America and most can be mastered better with on-the-job training and hands-on experience rather than with textbooks.
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Jul 1, 2009
By:Marty Whitford
A snake bite takes one man temporarily out of the workforce.
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Jul 1, 2009
By:Marty Whitford
Are customers delaying payment? What are you doing about it. Is it causing payment delays for materials, equipment and services received?
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