Let’s imagine for a moment that at your initial design consultation, your prospect actually gave you a budget number. Some of you may be thinking, “That would be awesome. Now... Read more»

Design fee proposals aren’t created equally. Here’s one design expert’s approach. I’m still amazed when I get pushback from landscape designers and contractors about design fees. They either won’t charge... Read more»

Standard Operating Procedures (SOPs) are the lifeblood of any successful company and should be developed for every process in your business. Let’s look at what’s typically the first business interaction... Read more»

Q: Do you have any ideas to help me increase my referral business? A: Most landscape contractors give their clients holiday gifts in December to thank them for their business. It’s... Read more»

Landscape design expert Jody Shilan gives his perspective on this tough question.  Q: How do you explain to clients why you charge for your plans while other companies don’t? A:... Read more»

Master the tricks of a perfect kitchen-table presentation. Public speaking or giving presentations is a nerve-wracking experience for most people. It requires confidence, concentration and knowledge of your subject matter.... Read more»