Bobcat Co. launched a new blog at blog.bobcat.com, providing a forum for equipment experts, Bobcat representatives and occasional guest bloggers to unload their perspectives on Bobcat products, applications, markets and customers’ businesses.

“Articles and videos that provide first-person tips and perspectives have always been popular with our customers,” said Kristen Hintermeyer, Bobcat social media manager. “The Bobcat Blog will offer more of that than ever before to our customers and social audiences. Plus, we’ll give some of our customers and community members the opportunity to be guest bloggers, sharing insights and experiences with their peers. And we’ll be looking for ideas for new topics and angles so regular visitors continue to find it valuable.”

The blog will house topics that include tips on equipment selection, operation, maintenance and safety; economic forecasts and the general state of the industry; finding employees, marketing a business and maximizing profitability; and details on contests and other customer-engaging activities offered via Bobcat and its dealer network. Posts will target for all common compact equipment industries, including construction, compact equipment rental, landscaping, agriculture, buildings and grounds and personal property maintenance.