The controversial federal E-Verify system may already be required for landscape contractors in your state. If not, it may be coming soon. E-Verify is a federal, web-based electronic system that verifies the eligibility of an employee to work in the United States. Operated by the Department of Homeland Security (DHS), the system verifies the identity and employment eligibility of employees... read more
Marketing’s role is to bring people closer to your company. If you are lucky it will change lives too, but let’s not get ahead of ourselves. Bringing people close is not easy because their actions often take an unpredictable path. What is predictable is that people seldom make buying decisions in isolation. They talk them over with friends or go... read more
There are few guarantees in business, but at least one thing is for certain: At one time or another you will lose a key team member — whether it’s to another company or industry, to retirement or another life change, or to firing — and how you prepare for this and respond to it can make all the difference. In... read more
Last week I met with Jason Cromley, president of Hidden Creek Landscaping — we visited his facility during our Design Build Growth Summit. He shared with the 175 people who attended (the Design Build Growth Summit) how his company communicates with its clientele as a process of meeting and exceeding expectations. When you heard the extent of their communication, it... read more
Recruiting has never been more difficult than it is today, and companies are spending more than ever to recruit people. Some are even questioning the long-term viability of their companies as they suffer through a prolonged labor shortage that appears to have no end. We have a growing and aging population, creating more demand for services but with fewer available... read more
While the H-2B guest worker program used by many landscape contractors had its best year since 2008, program advocates find themselves once again engaged in the annual battle to convince Congress to allocate more visas to the scant 66,000 visas locked into the enabling statute. Little passes Congress Because little legislation has passed Congress to be sent on to the... read more
