Editor’s note: This year’s LM150 content centered around how a strong culture helped LM150 companies prosper. Catch all of our LM150 content here. Every company has a culture, but how do you make sure your culture is more than just a buzzword at your company? Even though I wrote the book on this topic, Become A Destination Company, I also polled a... read more
Because we operate seasonal outdoor businesses, the weather is an important element to factor into our estimating systems, sales proposals and account management processes. As we do so, I highly recommend becoming well-educated in weather statistics and learn how to translate that knowledge into increased sales, customer satisfaction and profitability. First, historical weather statistics provide us with sufficient information to... read more
In the first decade of my career, I worked in several corporate sales and marketing roles. It was a great experience, enjoying the many perks and learning about business, just not small business. Leaving that world and its many support systems to launch a landscaping company was scary. I had thousands of questions, including how to get noticed in communities... read more
This year is busier than any in recent memory, and our salespeople are constantly fielding calls from new prospects. On top of that, we’re hearing from landscape pros across the country that scheduling is a challenge with staffing problems, material shortages, and the usual disruptions from the weather. Demand is at an all-time high for our services in the Dayton... read more
There is one thing that fast-growth companies have in common: they are always contemplating their next critical hire. You may wonder, however, “Which comes first, the growth to support the new critical hire, or do we make the critical hire first and then grow?” The answer for me is clear. A strong hire (from the industry or outside the industry)... read more
As the COVID-19 vaccine is becoming more widely distributed, employers are increasingly taking steps to get back to normal. Across the U.S., companies are announcing plans to bring workers back to offices, back to in-person meetings, increasing the limits of participants at conferences, etc. All of these steps are efforts to get back to normal. However, if getting back to... read more
