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Business Planner 2016

Map the customer experience

October 27, 2015By

When hiring, many business owners say they value attitude and personality more than expertise and skill because the latter can be learned. If this claim is true, why are most green industry websites selling skill and expertise to buyers who are looking to hire companies with personality and a caring attitude? Most industry websites are glorified menus of products and... read more

Do these now

October 21, 2015By
Now. Photo illustration: ©iStock.com/alexsl

To avoid the breakdowns that often occur as ideas progress from the abstract to the actionable, all owners M-U-S-T do the following things to ensure their businesses achieve results. M ✓Manage your balance sheet. Managing from your profit-and-loss statement only takes you so far. It doesn’t answer the question, “Am I building a sound business?” The balance sheet is your... read more