July 2015

5 ideas for video marketing

July 31, 2015By

Once you’ve learned a little bit about the applications that take video to social media, what does a green industry professional do to translate this into achieving business objectives? Obviously, the best way to learn what works and what doesn’t with your social audience is to download the apps and begin to experiment yourself. Trial and error is always the... read more

Sun Valley Landscaping’s KPI pursuit

July 31, 2015By

As part of its pursuit to run its business by the book “Mastering the Rockefeller Habits,” the team at Sun Valley Landscaping is working on implementing key performance indicators (KPIs) to measure its success. (Omaha, Neb.-based Sun Valley Landscaping was featured in the LM July 2015 cover story “Committed to the core.”) “I’ll start by saying ‘Rockefeller Habits’ takes years... read more

Destination Sun Valley

July 31, 2015By

As Sun Valley Landscaping grows, its owners have big plans for how they’ll continue to develop their property. The company, which was featured in the July 2015 cover story, sits on the same five acres of land where one of its legacy companies, Sun Valley Hardscape Design, has been located for 20 years. Currently, the property houses the company’s offices... read more

Step by Step: Calibrate a broadcast spreader

July 21, 2015By

To make sure your clients get good results, properly calibrate your broadcast spreaders. You’ll need an open turf area, tape measure, flags, scale, bucket, calculator, pencil and paper. First, adjust the spreader to the 
recommended settings on the product’s label. -Place the bucket on the scale, and record its weight. Then, pour the product in the bucket until there is... read more

Giving a mile

July 20, 2015By
Photo: Ewing Irrigation Products

Whether running for autism or pitching in on pro bono projects, Ewing’s community service has some serious legs. For years, Phoenix-based Ewing Irrigation Products has made a difference through projects big and small. The company has renovated a baseball field for foster kids and orphans, installed irrigation for people in the military and organized staff to run the Phoenix marathon... read more

A greater meaning

July 19, 2015By

In the Treasure State, one association is enriching the lives 
of veteran families, the hungry and the young. In Montana, where the population hovers around 1 million, people have to drive far to make a difference. And those in the landscape industry do drive far—up to eight hours, in fact—every year to honor veterans. In an annual outing inspired by... read more