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Getting to know your balance sheet

November 3, 2017By
Illustration: ©istock.com/D3Damon

Learn what your balance sheet reveals about your business. The balance sheet is an important report in a business’ financial statements. Unfortunately, many small business owners never look at this report. Usually, it’s because they don’t understand the report or they think it doesn’t show them anything in terms of profitability. However, this is an important report for several reasons:... read more

Design an effective compensation plan

October 30, 2017By
Photo: ©istock.com/MicroStockHub

Lessons learned from the 2017 employee compensation survey Designing effective compensation and benefits packages are paramount in contending for the best talent in today’s competitive labor market. As the economy improves, the demand for landscape services rises, requiring an increase in skilled labor. While this news is good for businesses from a company sales prospective, it creates significant challenges when... read more

Big Picture: A peaceful, passive garden

October 27, 2017By
Photo Credit: Sue Sotera

Location: East Northport, N.Y. Company: Goldberg & Rodler Photo Credit: Sue Sotera The clients envisioned their backyard as a tranquil getaway, but the landscape was in disrepair when the team arrived on site. Undefined expanses of lawn, decaying trees and thick clay soil. Gravel areas, drywells, catch basins and French drains were installed to provide infiltration on-site and keep new... read more

How to create a valuable internship

October 25, 2017By
Photo: ©istock.com/NicoElNino

With the right tools and planning, any size company can create and execute a successful student internship program. First, define what an internship or temporary position should be at your company. Traditionally, summer or seasonal work is a temporary job with no expectation other than employment and pay. A student is on par with every other employee in that he... read more

SafetyWatch: Trim safely

October 17, 2017By

To run a trimmer safely, operators must wear various pieces of personal protection equipment. These items include safety glasses with side shields; ear plugs or muffs; gloves, if conditions call for them; pants; a shirt or jacket that fits firmly with no strings, frills or dangling straps; and approved safety shoes or boots with nonslip soles, a protected toe and... read more

Get started with Google Ads, part 1

October 17, 2017By

Very few brands have become a part of our vernacular. When consumers want to find an answer to a question or find a service or a product, they simply “Google it.” That’s why it’s more important than ever for your business to show up in the results. With Google Adwords, you can ensure you appear and show up at the... read more