What popular business authors, speakers or influencers do you recommend landscape professionals follow and why?
Landscape professionals
Richard Bare
Arbor-Nomics Turf
Norcross, Ga.
“No. 1 would be ‘The E-Myth Revisited’ by Michael Gerber—a great business bible for new entrepreneurs and a necessary read for people just getting into our industry. Even better, Tony Bass co-authored a book with Gerber that is tailored exactly to the green industry. Next, I would read ‘First, Break All the Rules,’ by Marcus Buckingham and Curt Coffman. ‘Good to Great’ by Jim Collins is a must-read for any CEO, especially for those of us who are stuck in the mud with a large business which needs renewing.”
Industry Consultants
Marty Grunder
Grow Group
Miamisburg, Ohio
“Joe Calloway—his books are some of the best I’ve read, and his social media platform is very relevant for entrepreneurs. Every landscape pro should read his book ‘Becoming a Category of One.’”
Frank Ross
3PG Consulting
Alpharetta, Ga.
“Follow the seniors in the industry. They have traveled the road before you.”
Jeffrey Scott
Jeffrey Scott Consulting
Trumbull, Conn.
“To gain an advantage and learn to think differently, read more than business books! Try historians, biographies, futurists, scientists, etc. For example, try ‘Einstein’ by Walter Isaacson, ‘Kitchen Confidential’ by Anthony Bourdain, and ‘Skin in the Game’ by Nassim Taleb.”