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EnP to market Foliar-Pak brand nationally

March 29, 2017 -  By

FoliarPak-LogoBeginning this summer, EnP will market its Foliar-Pak brand of fertilizers nationally and retire the EnP Turf brand.

The Foliar-Pak brand has been sold in the Midwest and Long Island, N.Y., while the EnP Turf brand was sold everywhere else. Both contain some of the same formulations and the new amino acid and poly-amino acid technologies.

“Separate brands have created two separate communities, and as such, we found that the opportunities to share stories and provide all-encompassing customer service on a nationwide platform were being constrained,” said EnP President George Murray. “Our goal for retiring the EnP Turf brand and uniting behind Foliar-Pak is to connect the golf, lawn and landscape and sports turf communities across the nation.”

Current EnP Turf customers will see new packaging, new product names and some new products, while Foliar-Pak customers will have access to a few additional products that were previously sold under the EnP Turf label.

The company recently completed a $3.5 million warehouse expansion project and its next move is a multimillion-dollar manufacturing facility expansion, the company said.

“The Foliar-Pak product line is stronger than it’s ever been, and the future is bright,” said Murray. “Our robust product development strategy has yielded multiple patent-pending technologies that are going to make a real difference in the turf and ornamental industry moving forward.”


This is posted in Turf+Ornamental Care

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