Husqvarna launches breast cancer awareness campaign

October 10, 2016 -  By

Photo: HusqvarnaHusqvarna is partnering with Living Beyond Breast Cancer for its fourth annual Saws for a Cause program.

Consumers in the U.S. can participate by purchasing limited-edition pink toy chainsaws from local dealers. For every purchase of a pink toy chainsaw, Husqvarna and its partners will donate $31 to Living Beyond Breast Cancer, a charitable organization that provides programs and services to those whose lives have been impacted by breast cancer.

“Year after year, Husqvarna remains committed to supporting consumer education, particularly around Breast Cancer Awareness month,” said Michelle Sordi, marketing director for Husqvarna. “We hope that this program will allow us to raise awareness of the cause and contribute to those who have been affected by the disease.”

To raise further awareness for the cause, Husqvarna is holding the 2016 Husqvarna Breast Cancer Awareness Giveaway, where one randomly selected winner will receive a limited-edition pink 450 Rancher chainsaw and limited-edition pink toy chainsaw. No purchase is necessary to enter or win. The giveaway entry period runs from Oct. 1 to Nov. 15.

“We’re incredibly excited to be partnering with Husqvarna during Breast Cancer Awareness month,” said Jean Sachs, CEO of Living Beyond Breast Cancer. “This campaign will help us continue to provide people diagnosed with breast cancer trusted information and a community of support.”

Photo: Husqvarna

Comments are currently closed.