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Kevin Kehoe, Aspire founder to release book

October 27, 2021 -  By

Kevin Kehoe, founder of Aspire Software and longtime Landscape Management contributor has written a book about his search for the secret “rules to life.” Kehoe says what he discovered is the rules aren’t so secret and living them is a lot harder than knowing them.

“Without taking the time to examine who and what they are, and what they believe, people may shortchange themselves and miss out on the many opportunities life presents that can make one feel worthwhile and, ultimately, happy with themselves.  The unexamined life is a recipe for the alternative,” Kehoe said.

Early reviews call his book “Forrest Gump meets Jordan Peterson.”

Kehoe shares some truths to help readers make sense of this world. He tells his life journey with humor and simplicity. With a love for all things business, Kehoe shares some truths to help readers make sense of this world. He tells his life journey with humor and simplicity. One example is when his daughter was seven, she defiantly pronounced, “You’re not the boss of me!” He used an organizational flip chart from his consulting business to teach her, that yes indeed, he was the boss. In his book, he teaches readers that everybody works for somebody.

In 2013, Kehoe co-founded Aspire Software based on the belief that the landscape industry needed a completely cloud-based mobile platform. Prior to co-founding Aspire Software, he was a nationally recognized consultant for more than 35 years, including 26 years in the landscape industry at Three Point Group. During that time Kehoe, who was widely known for his sales system and benchmarking expertise, provided practical advice to more than 250 landscape contractors in the areas of sales and financial management, budgeting, and pricing as well as merger and acquisition.

Learn more about the book here. The book will be available on Aerio and Amazon Prime on Nov. 9 as an ebook or paperback.

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