People on the Move: Aquatrols appoints territory manager; ASV Holdings promotes new testing manager; Primera adds director of member engagement

April 17, 2019 -  By
Aquatrols Pacific Northwest Territory Manager Jay Lewis (Photo: Aquatrols)

Aquatrols Pacific Northwest Territory Manager Jay Lewis (Photo: Aquatrols)

Aquatrols, manufacturer of soil surfactants and related technologies, has appointed Jay Lewis as its newest U.S. territory manager.

In his new role, Lewis will be responsible for overseeing the company’s business in the Pacific Northwest region including western Canada and Hawaii.

Lewis joins the Aquatrols team from Textron Specialized Vehicles where he worked most recently as its channel development manager. An Oregon native, Lewis has previously managed distribution in the western region for Jacobsen Golf. He is the second addition this year to the company’s growing sales team, led by North American Sales Manager Mike Navel.

“I am confident that Jay’s passion for the industry and continuous drive will be a great asset to our team and to our customers in the Pacific Northwest region,” Navel said.

Nick Schrapp has been promoted to product reliability and testing manager for ASV Holdings.

Schrapp will be primarily responsible for managing product testing, reliability and field issue resolutions involving the manufacturer’s products. He will focus on ensuring customers receive maximum productivity, durability, ROI and comfort out of their ASV machines. This includes monitoring new and existing machine performance on a rigorous test track, and making changes to improve performance and longevity.

“We have the mentality at ASV that any machine we design and build should be something we’d want to buy and operate ourselves,” Schrapp said. “In this role, I’ll play a firsthand part in making sure our customers get the best features in a reliable design.”

Schrapp brings 20 years of experience in equipment manufacturing to his new role. Previously he worked as a design engineer at ASV, researching innovations and ideas to design products that make life easier for the end user. During that time, he played a key part in designing some of ASV’s current compact track loader lineup.

Primera added Kerry Avirett as director of member engagement and supplier relations.

“This new role will add value to our already successful cooperative by engaging members in developing Primera business plans to drive maximum participation in our specialty sourcing opportunities with our key suppliers,” said Todd Ferguson, CEO.

Avirett has spent much of his career working in the Turf and Ornamental business in senior roles for Dow AgroSciences/Corteva, most recently as key account manager and technical product sales. In addition, Avirett has experience in agricultural products, insect identification and turfgrass disease management.

He holds a bachelor of science in entomology from Texas A&M University, as well as a science degree from Schreiner College. He is a Certified Turfgrass Manager, has been a National Certified Crop Advisor and has held membership in multiple state Entomological Associations while also currently holding membership in Turfgrass Associations in a number of states.

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Sarah Webb

About the Author:

Sarah Webb is Landscape Management's associate editor. She holds a bachelor’s degree from Wittenberg University, where she studied journalism and Spanish. Prior to her role at LM, Sarah was an intern for Cleveland Magazine and a writing tutor.

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