Offering turf aeration services can be daunting for a lawn care operator (LCO) because customers often don’t understand how aerating can benefit their lawns. LCOs may opt out of offering aeration because they have limited manpower or a competing lawn care company offers cheaper services, says Rich Clark, account manager for Billy Goat Industries. Aeration can be a lucrative add-on,... read more
Ryan, a manufacturer of turf renovation equipment, set its second annual National Aerate your Lawn Day for Sept. 15. The day, which falls on the third Saturday in September, gives lawn care professionals an opportunity to educate customers about adding aeration services to their lawn care plans. Ryan’s goal is for landscapers to take advantage of the entire aeration season, which... read more
As time goes on, soil naturally compacts. Aeration, also called coring and aerifying, perforates the soil to allow air, water and nutrients to reach a lawn’s roots. It also removes mild thatch. This helps roots grow deeper, making the lawn more vigorous and drought resistant. Aeration should occur when turf is in its peak growing season so it can recover... read more
Turf renovation equipment manufacturer Ryan Turf is launching “National Aerate Your Lawn Day,” a consumer awareness campaign the company says is an opportunity for lawn care professionals to educate homeowners on the benefits of aeration and encourage either hiring a professional or renting an aerator from the local home center to do it themselves. The event is slated for Sept.... read more
After a hot, dry summer, fall is the perfect time of year to revive and rejuvenate customers’ lawns. After hot, dry summertime weather, turf grass welcomes the cooler temperatures and precipitation that fall can bring. “Fall is a time of renewal for turf,” said Jamie Breuninger, technical leader for Dow AgroSciences Turf & Ornamental. “The plant is recovering from the... read more
By: Curt Harler ANY COMPANIES OFFER aeration, but it’s not always an overnight success. To ensure repeat business, a savvy contractor has to educate the customer and perform the service properly. “There are different reasons for aeration, so a landscaper can’t just tell a customer he wants to poke holes in his lawn,” says Bob Brophy, director of lawn products for... read more
