TAG: business card

March 2016 Web Extra: Recruiting card template

March 29, 2016By

In the March 2016 Editor’s Note, Editor Marisa Palmieri highlighted an approach LM columnist Mel Kleiman recommends for recruiting new employees: the recruiting card. Potential employees are all around you, he says. Owners and managers struggling to find good workers should create these cards and hand them out whenever they receive good service. Recruiting cards are the same size as... read more

Money Talks: A Plus Lawn and Landscape unveils unique marketing ploy

November 7, 2013By

In April, residents of select central Kentucky neighborhoods were surprised to find in their driveways Velcro wallets with what appeared to be large sums of money inside. Each wallet was in fact a promotion from A Plus Lawn and Landscape in Lawrenceburg, Ky., including a business card for owner John Rennels, which appeared to be a Kentucky driver’s license. It... read more