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TAG: employee recruitment

High Performance: How to avoid desperation recruiting

April 6, 2021By
(Photo: shaunl/ iStock / Getty Images Plus/Getty Images)

“Desperation recruiting” is when companies act impulsively, and sometimes unethically, to recruit out of sheer desperation. At its worst, it involves “stealing” people from a competitor’s job site. This type of recruiting appears every spring but increases in occurrence whenever the labor supply has substantially dried up. The rationalization behind desperation recruiting is that the end justifies the means and/or... read more

High Performance: Ask the ultimate question to solve your labor problems

March 10, 2020By

The most critical issue facing our industry today is attracting and retaining people. While I firmly believe that the solution involves addressing retention, the fact remains that recruiting will always be an essential part of the solution as well, and recruiting is more difficult today than it has ever been. It’s easy to become demoralized and unsure of where to... read more

Employee Recruitment: Cast a wide net

October 22, 2019By

It’s difficult to recruit employees for snow removal services. The hours can be long and unpredictable; plus, it’s no surprise employees will be working in the cold. “It’s hard to recruit in the winter months because it’s seasonal on call,” says Bruce Vander Vennen, president of Jack’s Lawn Service and Snowplowing in Grand Rapids, Mich. “So, employees may only work for... read more

Employee retention: Make yourself known

October 22, 2019By

Get out there and make yourself known. That’s the advice Gail Reinhart, recruitment and personnel specialist at Hidden Creek Landscaping in Hilliard, Ohio, gives to any landscape contractor who is having trouble finding qualified employees. The company has 150 employees and provides 40 percent landscape maintenance and snow removal and 60 percent design/build services to a 55 percent commercial and... read more

Employee Retention: Change the recruiting conversation

October 22, 2019By
Hands typing at keyboard (Photo:

If you want be successful at recruiting, it’s time to change the conversation. A new generation of candidates has different expectations of its employers, and these expectations present themselves initially during the recruiting process, requiring a different type of conversation. Employers seeking to connect with a new generation will miss the mark if they fail to change the conversation. Prior... read more

High Performance: What’s your company type?

April 9, 2019By

When it comes to staffing, I encounter three very different types of landscape companies. The first type of company is struggling greatly to find qualified employees. Some of these companies are on the verge of extinction — contemplating liquidating or selling. Profits have been suffering due to high turnover, low production volume, substandard quality, accidents, damages and more. There’s a... read more