Join Jeffrey Scott as he debates with our industry’s most-successful entrepreneurs. This edition of the series will be with special guest, Mike La Rosa, President, La Rosa Landscape Company, Cedarburg, Wis. Running a landscape business is hard work, when do you get to enjoy the fruits of your labor? It starts by changing your mindset from Operator to CEO to... read more
Join Jeffrey Scott as he debates with our industry’s most-successful entrepreneurs. This edition of the series will be with special guest, Pam Dooley, owner, Plants Creative Landscapes in Decatur, Ga. Winning over high-end clientele means honing your brand (both your external and internal brand) so that your toughest and best clients are delighted by their experience working with your company.... read more
Join Jeffrey Scott as he debates with our industry’s most-successful entrepreneurs. This edition of the series will be with special guest, Jason Craven, CEO, Southern Botanical in Dallas, Texas. Have you ever asked yourself “What’s holding my company from reaching the next level?” and “Is there a silver bullet for growth?” Yes there is: By building a Super Leadership Team... read more
Join Jeffrey Scott as he debates with our industry’s most-successful entrepreneurs. This edition of the series will be with special guest, Ashly Neneman, GM, Sun Valley Landscaping, Omaha, Neb. Should your company have a COO or GM? and if so, what is their role? You will learn from a discussion with a real-life great GM of a highly successful landscape... read more
When: Aug. 28-29 Where: Hotel Indigo Nashville Nashville, Tenn. Topic: Is labor your biggest headache? It should become your greatest advantage. In this two-day interactive workshop led by industry expert Jeffrey Scott, you’ll learn how to attract the right people, and develop, motivate, and fully engage them so that you can build a business that is predictable, scalable, and highly... read more
Last winter, I held a full day seminar on the topic of the CEO/COO partnership, with Frank Mariani, owner of Mariani Landscape, and his COO Fred Wacker. It also featured Paul Fraynd, CEO of Sun Valley Landscaping and his GM Ashly Neneman. The role of the COO and the GM are similar, depending on the size of the company. We... read more
