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TAG: LinkedIn

Controller or CFO: What’s the difference?

November 6, 2013By

I’ve been asked several times by people inside and outside the Green Industry about the differences between a controller and CFO. After having many of these conversations, I’ve come to realize most people think they’re the same thing—except maybe a CFO is a supercharged version of the controller. They think the next step along the career path of any controller... read more

How do I develop good people?

October 10, 2013By

If your company is transitioning in size or you’re at a crossroads that’s holding up growth, there are steps and actions you can take to gain traction. Here are some things you can do to nurture your leadership energy and your need for the right team. I’ve reached $6 million and need to grow, but I’m stuck and can’t build... read more

Best Practices: Understanding social media

November 24, 2012By

Companies are stretched thin, and everyone is looking for the one new tool that will bring them the greatest value. Unfortunately, there isn’t only one. But if there were, it would be a commitment to shift your business communications strategy to social sites. In 2011, when I decided to pursue a social media strategy, many people said, “Ask Scott.” Scott... read more

It’s time to get social

November 6, 2012By

Unless you’ve been living under a rock the past few years, you’ve probably noticed that social media seems to be one of the popular topics for new business development. Many people thought that social media was a fad, and wouldn’t last. The reality is that social media platforms are already becoming a preferred method of contact for customers who are... read more

Goldhill Internet Academy training

October 22, 2012By

The Goldhill Group’s Internet Academy will show companies how to use their websites, the Internet, YouTube, LinkedIn, Facebook, search engine optimization, pay-per-click advertising and social media to grow their businesses. www.GoldhillInternetAcademy.com read more

Bobcat Co. launches multi-channel social media presence

August 30, 2012By
Logo: Bobcat

WEST FARGO, ND—Bobcat Co. has launched company-sponsored social media efforts on the following social media channels: Facebook, Twitter, Google+, LinkedIn and Flickr. Bobcat has had an established YouTube video channel for several years. This multi-channel approach enables Bobcat to increase the scope in which it engages, informs, and interacts with customers while building on more than 50 years of brand loyalty. • Facebook allows... read more