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TAG: O’Brien & Co. Landscape

How to sell a landscape ‘experience’

November 5, 2014By

Jim O’Brien encourages his customers to be active participants in the development of their landscapes. The owner of Wilmette, Ill.-based O’Brien & Co. Landscape, believes property owners are willing to invest more in their properties if he sells them as an experience rather than a landscape. For example, O’Brien has been known to purposefully leave out a single patio brick... read more

Photo slideshow: Lighting Summit 2014

January 29, 2014By

The 2014 Lighting Summit was held Jan. 22-23 in Omaha, Neb. Hosted by McKay Landscape Lighting, the inaugural event drew eight attendees from across the U.S. for the opportunity to network and receive tips on how to grow their businesses. read more