TAG: pricing strategies

Pricing, overhead tips

August 23, 2018By

Even the most astute contractors struggle to understand and manage pricing. There are clear principles you can apply—with some amount of science and art—that can help you handle this more confidently. The principles are: Pricing is a function of item costs (labor and materials) plus a markup and a profit margin. All overhead is recovered through markups on item costs... read more

What to consider when pricing services

July 1, 2010By

Most very successful companies spend a lot of time on the strategy of how to price work to grow their companies profitably. Every proposal is an opportunity. There is usually a cost associated with generating that opportunity, such as a sales call, advertising, marketing cost, etc., and there is also the cost of estimating and putting the proposal together and... read more