Nearly every lawn care company is struggling with a lack of qualified staff in the field, according to a recent survey conducted by Environmental Science, a business unit of Bayer Crop Science. For example, the survey found that four in 10 respondents say a “shallow bench” or not enough team members is the biggest challenge. Forty-two percent of respondents ranked... read more
A new survey conducted online by Harris Poll on behalf of TruGreen found that nearly two-thirds of Americans (65 percent or 162 million) report that some of their favorite outdoor memories have occurred right in their own yards. While the survey found that some Americans may be “yardbodies” instead of homebodies in warmer weather, spending an average of 12 hours... read more
Ninety-one percent of landscape service providers in the U.S. said they expect revenue to rise this year compared with last year, according to LawnStarter’s annual survey of landscape business owners. LawnStarter is an Austin, Texas-based on-demand landscape company. Six percent of respondents said their revenue will be the same this year as last year, and 3 percent expect lower revenue... read more
Americans still love their yards. In May, a study conducted by Harris Poll on behalf of the National Association of Landscape Professionals (NALP) found that a majority of people, 90 percent, value having a well-maintained yard. Furthermore, the study found that 83 percent of people think it’s important to have a yard, and 75 percent of people value time spent... read more
The Entomological Society of America (ESA) is considering launching a new version of the Associate Certified Entomologist (ACE) credential. Currently, the only ACE is designed to help structural pest management professionals establish their credentials, but the ESA has heard over the years that a similar program targeting turf, lawn and ornamental professionals was needed. To get the conversation started more formally, the... read more
Software Advice, an advisory resource for field service software buyers and a part of the Gartner brand, released a new study regarding how online reviews impact consumers when selecting lawn care services, alluding to why businesses should prioritize building a positive online profile. The results come from a seven-question online survey of 1,239 U.S. residential service customers, conducted over seven days. A... read more
