It’s not a huge surprise that TruGreen LandCare dropped the first part of its name earlier this week, rebranding to LandCare. But some of the things CEO Mike Bogan shared with LM about the company’s rebranding process were unexpected. First, the trucks and trailers will be orange. The company refers to the new hue as “tangerine.” Rather, the new truck introductions... read more
TruGreen LandCare, based in Ijamsville, Md., rebranded, changing its name to LandCare. A new logo and colors also debuted along with the tagline, “Your Land. Our Care.” The brand was developed with input from branch teams. CEO Mike Bogan, a former Brickman executive who took the helm in 2014, met with several hundred team members across all 50 branches over... read more
A New York federal court granted final approval on a $1.2 million deal between TruGreen LandCare and former H-2B workers with the company, Law360 reports. The settlement for class members may be worth up to $1,234,750, depending on how many class members file claims. The suit dates back to March 2010, when Otoniel Sosa Teoba, a Mexican citizen who was employed... read more
Ijamsville, Md.-based TruGreen LandCare appointed Michael Bogan as CEO, effective Nov. 3. Bogan succeeds Vidu Kulkarni, who steps down as CEO following a three-year term. Bogan spent 23 years with The Brickman Group before starting a consulting business in 2013. During his tenure at Brickman, he was involved with both organic and acquisition growth opportunities. “This is a great opportunity... read more
Former foreign workers of TruGreen Landcare are further urging a New York federal court to grant final approval to their $1.8 million collective and class action settlement with the company, according to Law360. The class, which comprises about 119 opt-in employees, declares TruGreen didn’t reimburse them for visa and travel costs, therefore failed to pay them minimum wage. The suit... read more
Landscape Development named a new vice president of maintenance: Fredric Haskett. Haskett has been a part of the landscape industry for more than 35 years, with his most recent position as branch manager for Trugreen Landcare in San Diego. Haskett’s work experience includes levels of management working for The J C Ehrlich Green Team, The Brickman Group and The Valleycrest Companies.... read more
