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American Road Machinery rebrands Mulch Mule to TerrainPro

October 9, 2014 -  By

The American Road Machinery Co. rebranded the Mulch Mule, which it acquired from Green Industry Innovators in Louisville, Ohio, in August, to the TerrainPro—Master Material Mover.

“We’ve rebranded TerrainPro because the product does so much more than just the distribution of mulch,” said Tom Blackerby, CEO of American Road Machinery. “We’ve listened to customers and, based on feedback, numerous new product enhancement and safety features will be introduced to the market at the GIE+EXPO in Louisville, Ky., later this month. American Road Machinery plans to expand its operational footprint in Northeast Ohio to produce the TerrainPro.”

In step with the rebranding, American Road Machinery also introduced more than a half dozen new product enhancements and safety features to the previous Mulch Mule product, which now is in its sixth generation. TerrainPro distributes and spreads mulch and various aggregates such as gravel, pebbles, rock, stone, sand, salt, compost, feed, pellets, sawdust, topsoil and wood chips. The tow-behind trailered or truck chassis mounted machine also handles pallets of feed, fertilizer, flowers, pavers, plants, shrubs and trees.

LM Staff

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