WEST FARGO, ND—Bobcat Co. has launched company-sponsored social media efforts on the following social media channels: Facebook, Twitter, Google+, LinkedIn and Flickr. Bobcat has had an established YouTube video channel for several years.
This multi-channel approach enables Bobcat to increase the scope in which it engages, informs, and interacts with customers while building on more than 50 years of brand loyalty.
• Facebook allows the community to share their passion for the brand
• Twitter provides and facilitates real-time, quick updates and responses
• YouTube users will share and upload their videos
• Google+ demonstrates Bobcat’s industry and product expertise in a mini-blog format
• Flickr houses professional images while engaging with users and recognizing user-generated images
• LinkedIn allows the community to easily connect with Bobcat through a branded profile