Get the green light on landscape lighting
Contractors share what you should do before expanding your landscape lighting offerings. read more
McKay Landscape Lighting hosts Lighting Summit
McKay Landscape Lighting hosted the 7th annual Lighting Summit on Jan. 15- 16 at the Marriott Hotel located in the Capitol District of downtown Omaha, Neb. On Jan. 15, Jerry McKay shared McKay Landscape Lighting’s highlights from the year and then the McKay team discussed a new marketing campaign, customer relations and email marketing. Guest speaker Kyle Salem, chief of... read more
McKay Lighting Summit dates unveiled for 2019 event
Jerry McKay, founder of McKay Landscape Lighting, will host the 6th annual Lighting Summit for landscape lighting professionals Jan. 16-17 at the Marriott Downtown in Omaha, Neb. During the business development conference, attendees can expect a content focused agenda with topics geared toward improving business efficiencies, a tour of the McKay Landscape Lighting facilities, an evening project walk-through and networking... read more
Dates released for 5th annual The Lighting Summit
The Lighting Summit for landscape lighting professionals will be held Jan. 17-18, 2018 at the Marriott Downtown in Omaha, Neb. During the fifth annual event, attendees can expect an agenda with topics geared toward improving business efficiencies, a tour of the McKay Landscape Lighting facilities, an evening project walk-through and peer networking opportunities. Attendance is limited to one business per... read more
Editorial Advisory Board: June 2017
Small and midsize landscape companies can outcompete larger firms by________. Landscape Professionals Richard Bare Arbor-Nomics Turf Norcross, Ga. “Outsmart, outorganize, outstrategize, outservice. If you can’t do all that, maybe you ought to sell.” Adam Linnemann Linnemann Lawn Care & Landscaping Columbia, Ill. “…by providing more detail-oriented services and top notch personal customer service.” Jerry McKay McKay Landscape Lighting Omaha, Neb.... read more
Light up sales with existing clients
Insights from the fourth annual The Lighting Summit, hosted by McKay Landscape Lighting. When it comes to your marketing scheme, “don’t walk over dollars to get to pennies,” says McKay Landscape Lighting Owner Jerry McKay. Marketing was the theme at The Lighting Summit, held Jan. 18-19 in Omaha, Neb. For the fourth annual event, McKay Landscape Lighting—which performs 100 percent... read more
