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Jeff Korhan

About Jeff Korhan

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Jeff Korhan is the author of Built-In Social, founder of Landscape Digital Institute, and a Duct Tape Marketing Certified consultant. He helps green industry owners, marketers and sales teams craft and communicate branded customer experiences that sell. Learn more at

Posts by Jeff Korhan

Communication Coach: How to make intentional marketing that wins customers Posted on 02 Oct 2019 in the Blog categories.

Marketing’s role is to bring people closer to your company. If you are lucky it will change lives too, but let’s not get ahead of ourselves. Bringing people close is... Read more»

Why marketing needs a bigger purpose Posted on 18 Sep 2019 in the 0919 & Business categories.

Jeff Korhan explains to landscape professionals why it's important for green industry companies' marketing strategies to involve a bigger purpose. Read more»

Communication Coach: Make your project presentation stand out Posted on 27 Aug 2019 in the Blog categories.

Jeff Korhan talks about why landscape professionals should "put on a little show" in their landscape project presentations in order to make the sale. Read more»

Communication Coach: Signal your business power with marketing clarity Posted on 26 Jun 2019 in the Blog categories.

LM contributor Jeff Korhan shares how specific and clear calls to action can make a difference in your business marketing. Read more»

2 easy ways to make your business stand out Posted on 26 Jun 2019 in the 0619 categories.

Up until 2009, social media was exciting because it worked. It was all about the user experience. Twitter was hot, and that made it easy to make connections and get... Read more»

Communication Coach: Why marketing is hard and how to fix it Posted on 30 Apr 2019 in the Blog categories.

Be aware of when a key marketing channel is neglected, and strategize way to fix it to develop a stronger marketing foundation for your business. Read more»