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Landscape Live! Insight of the Night: The power of snacks

Last night was a first for Landscape Live!

LM Editor Marisa Palmieri was our very first guest host. She did an incredible job interviewing Jason Cupp, Kolbe Certified Growth Expert, located in Kansas City, Mo.Landscape Live! logo

During his interview Cupp gave a great example of a landscape company that has an excellent employee retention rate. In other words, its employees stay with this company for not just one, two or three years but 10, 15 and 20 years. Why? This landscape contractor has created a culture that cares about its workers, creating a family environment that encourages these employees to want to work and do the best that they can. These workers don’t necessarily get paid more than employees at other companies, but it has a refrigerator in the break room that’s stocked with snacks and drinks for the employees to make sure that they eat and stay hydrated and happy during the day.

What a simple, cost effective concept that keeps these employees coming back year after year.

Show: How to Hire and Keep the Right People
Guest: Jason Cupp, Kolbe Certified Growth Expert, Kansas City, Mo.
Date: Nov. 20, 2013
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Jody Shilan

Jody Shilan is a landscape design/build sales consultant, editor of FromDesign2Build.com and former executive director of the New Jersey Landscape Contractors Association. Reach him at 201-783-2844 or jshilan@gmail.com

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