Ep. 113: Selling a customer in 30 seconds

Danny Wood of Sandler Training puts a unique twist on the 30 second speech or as he refers to it, a 30 second commercial, to help us engage a client in half a minute or less. Instead of a “pitch” Danny recommends incorporating known “pain points” into your presentation. Doing this will help you and your potential client relate on an emotional level which is much more powerful than the traditional elevator speech.